Today marks the launch of my affiliate relationship with Lifetime Moms! Check out the badge on my home page. I am really happy about this relationship as I see Lifetime as a partner that supports causes that I care about. It can’t get any better than that, so I am launching right into one of their current causes.
To mark this Sunday’s season five premiere of its hit drama Army Wives, Lifetime has partnered with the social media aid organization BroadCause.com to raise funds for military families in the U.S. As part of the partnership, Lifetime will donate $1 for every Tweet and Facebook post about Army Wives this week to the non-profit organization Blue Star Families. Formed by a group of military spouses in 2008, Blue Star Families raises awareness of the challenges of military family life.
Launched on Monday, Lifetime has already raised more than $25,000 for Blue Star Families through BroadCause.com, the new social media platform designed to activate, accelerate and aggregate passionate communities around cause-based initiatives. If you want to participate with and learn more information about the initiative can visit BroadCause.com. Each week, BroadCause.com showcases one cause, which is then socialized to an audience of 10+ million people.
Simply retweet this:
RT this and Lifetime’s @armywives will give $1 to @BlueStarFamily. Season 5 premieres 3/6. #Armywives Preview http://bit.ly/armywatch
Or join at these places:
Army Wives’ fifth season will premiere this Sunday, March 6, at 9:00 PM ET/PT. The most successful series in Lifetime ’s 27-year history, Army Wives follows the struggles, dreams and friendships of a diverse group of women – and one man – living with their spouses and families on an active army post. The series stars Kim Delaney, Sally Pressman, Brigid Brannagh, Brian McNamara, Sterling K. Brown, Wendy Davis, Drew Fuller, Terry Serpico and Catherine Bell. Immediately following Army Wives at 10:00 pm ET/PT, Lifetime will premiere its all-new reality series Coming Home, featuring U.S. armed forces service members’ surprise family reunions after serving long tours of duty on behalf of the country. In paying tribute to American armed forces personnel and their families, Coming Home will follow the unforgettable and inspiring surprise reunions of members of all five branches of the military with their spouses, children, parents and other loved ones as they return home from active duty throughout the world. Coming Home is hosted by former American Idol finalist Matt Rogers.
Disclosure: I am a Lifetime Moms Affiliate.