29Dec

Thinking About the Dark Side of Social Media

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Last week when the Justine Sacco saga hit Twitter, I, like everyone else, was mortified by her tweet.  For 12 hours, I sat riveted by the hash tag created specifically for the episode: #HasJustineLandedYet. We all knew she was still in the air on a plane, venturing from England to South Africa, and we were also completely aware that she had not learned of the status of her tweet and its impact on the twitter community whilst traveling. In case you’re new to this story (which I doubt you are, since you’re reading my blog and are clearly social Read More

02May

My PR Fail of a Day

Let's play a game. What do these pitches have in common? Hi Holly, Consuming fried food usually leaves you filled with regrets, but now there is a healthier way to fry so you can indulge in the food you love more with less guilt. The new #### allows you to prepare your favorite fried dishes with 30 percent less fat and 40 percent faster due to its revolutionary heat combination that keeps cooking oil at a uniform temperature, so foods cook to light, crispy perfection – with less oil absorption. -------------- Hi there,  Hope you are Read More